Today’s demanding era imposes bold changes and the redefinition of the shape and use of pharmacy premises. The methοd of Innovo Constructions in the design for the construction of a pharmacy in Ano Patissia led to the creation of a modernized business space that has been continuously supplying personalized services and products to prospective customers.
The design team, wishing to depict the vision of the pharmacist in designs and images, proceeded to propose two solutions of a similar functional arrangement but of different aesthetic perception. Of course, an integral part of a complete pharmacy renovation is merchandizing, as it helps create the appropriate setting for increasing sales within the pharmacy.
In the first proposal, the central idea directs the pharmacy area as the appropriate background for product promotion. The shades of gray prevail by making references to the credibility and professionalism of the business. The relaxing mood that exudes neutral colors comes in vivid contrast to the colorful packaging and the brightness of the printed elastic ceiling. Customers are impressed with the sophisticated lighting and dynamic compositions, textures, and reflections created, clearly displaying the products.
In the second proposal, the decoration style shifts completely, creating an intimate and serene feeling. The ceiling is simplified, allowing the customer to focus on the windows and products. The use of earthly shades creates a relaxing atmosphere and an aura of warmth that bends even the last customer resistances This creates an auspicious climate for impulse purchases.
The company listens to the changes of the market and designs the construction of the pharmacy in Ano Patissia, supporting the achievement of maximum commerciality in an attractive and ergonomic space. Starting from the pharmacist’s own desire to give his space a different image from the usual, the final result meets his/her needs for a unique and original pharmacy.