These days, the role of the pharmacy is expanding beyond the limited framework of drug distribution activity. A purely scientific area acquires many commercial elements thus increasing its competitive profile. For this reason, every scientist-entrepreneur is looking for his own ergonomic and attractive pharmacy that stands out.

The study for the construction of the pharmacy in Kallithea is a remarkable example of a professional space with a unique identity. The creative team of Innovo Constructions, listening to the needs of the pharmacist, proceeded to the analytical study of the pharmacy presenting the final solution with drawings and photorealistic images.

Τhe support of the communication with shoppers starts from the pharmacy windows. Choosing glass windows with a small height makes it easier for the passerby to see the pharmacy. The existence of two entrances for the transition from public to private space transforms the transparent window into a discrete limit that is easily bypassed.

The décor of the pharmacy plays with pastels and wood shades while acquiring a special style with retro compositions and patchwork tiles. The nostalgic charm that exudes these elements, the warmth of the familiar and tranquilιτυ, their intense magnetism, attract consumers into a pharmacy with an identity for their optimal service.

Οf course, the application of merchandising techniques during the pharmacy renovation increases the commerciality of the space, leading the company to success. Designed lighting, appropriate markings, order, and grouping of the merchandise facilitate the customers in their purchases and bend as much as possible their resistances.

The feeling that the new space leaves to the customer reminds of “something from the old times” when the human was closer to nature and its benefits, harmoniously incorporated into a modern pattern. The pharmacy construction design in Kallithea by Innovo Constructions combines functionality with the aesthetics to build a space that fulfills all expectations.